Perillo BMW to Represent at Fit-To-Be-Cheeky Festival

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Perillo BMW will be representing at the Fit-To-Be-Cheeky Festival on June 22, and those who visit their booth between 11am-2pm will have the opportunity to win the use of a brand-new BMW for a weekend along with a $200 spa gift card.

The inaugural Fit-To-Be-Cheeky Festival is a day-long celebration of health, wellness, and beauty that takes place throughout Lincoln Park and Hotel Lincoln. Events include VIP live-music yoga at The J. Parker Rooftop, workouts in Grove 3 of Lincoln Park, and the Get Gorgeous Lounge & Zen Den in Hotel Lincoln.

VIP tickets also include all-day access to The J. Parker Rooftop with bottle service and reserved seating, a complimentary yoga mat from Equinox, complimentary gear from Lululemon, and a swag bag with more than $1,000 in savings from event sponsors. Perillo BMW will also be offering VIP attendees $500 vouchers toward the purchase of a new BMW at their dealership.

Perillo BMW will be offering the chance to borrow a BMW for a weekend getaway, as well as a $200 gift card for a day at the spa. In addition, Perillo BMW will be holding a Ride and Drive event in front of the Hotel Lincoln, where a brand-new BMW X3 and BMW 328i will be yours for test driving. More information can be obtained at Perillo BMW’s booth during the event.

VIP events begin at 9:30am on Sunday, June 22. The festival will open to the public at 10:30am. VIP tickets are $75; general admission is $25 online, $30 at the event.

For more information on the event, visit

For more information on Perillo BMW and their involvement, contact Trish Perillo, Managing Director, at 650-533-7407 or

Fit-To-Be-Cheeky Festival

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