While there’s no such thing as a “free lunch”, BMW’s Ultimate Service plan might be the closest thing to it in the automobile world. Four years (or 50,000 miles) of free service will accompany consumers of a new BMW.
A few services included in this lunch are those that cover brake pads, wiper blades, and brake fluid changes, as well as the “Safety Assist” plan. The Safety Assist plan may in fact be the dessert to this meal. BMW consumers can take full advantage of the plan by using the unlimited-mileage roadside assistance available 24/7.
BMW has produced comical videos to inform the public about the Ultimate Service plan. Customers in the video react in surprising and outrageous ways after being told BMW has taken care of everything, leaving the service advisers in much discomfort.
While the Ultimate Service plan covers many things, tires are excluded and oil changes are at factory-recommended intervals.
Just think of the Ultimate Service plan as four years of lunch covered by BMW.
BMW has reclaimed the top spot as the world’s most valuable car brand in the annual BrandZ Top 100 global survey. BMW reclaimed the top spot after its value raised nearly 10% over the past 12 months, after losing the title last year to Toyota.
Many researchers believe that the luxury brand’s success has come from strong demand in China and other markets. BMW could see its value increase even more in the coming year, as several new vehicles will be released worldwide, along with new vehicles coming to the United States.
Such vehicles that will be released in the coming year include the i8 and the X1, which will come to America to the first time later this year. The popularity of the M performance line of BMW vehicles as also increased over the past several years.
Have you ever dreamed of creating your very own BMW M5 Sedan? If you have, BMW has given its customers a unique tool to make this dream a reality. BMW has released the online configurator for the 2013 M5 Sedan.
Here, customers can select exterior colors, interior seating material and colors, as well as options and additional packages they would like to have on their online version of the high-performing sedan. The online configurator also provides exterior and interior representations of what the M5 will look like with the preferred options selected.
This is a fun way for BMW customers to create their own BMW vehicles. Check out the configurator here and let us know what your dream 2013 M5 looks like.
BMW has partnered with Eutechnyx to create a new online racing game for PC, Auto Club Revolution. This new video game was developed in cooperation with BMW and has several accurately portrayed versions of current BMW models. The features BMW models include the 1 Series M, Z4 M Coupe, 135i, M3 Coupe and the M5.
Eutechnyx created the “BMW Experience” where fans can login to the BMW Auto Club Revolution portal and gain access to a virtual BMW 1 Series M Coupe. Once fans complete the challenge on the specially designed race track, they are allowed to keep the 1 Series M Coupe in the game.
BMW has released specs for the new i8 concept car that is currently in development as a production model. The BMW i8 not only will be powerful and stylish, but it will also be a high-performing green vehicle as well.
The BMW i8 will come with both an electric motor on the front axle and a gasoline three-cylinder turbo engine on the rear axle. It also can be driven in front-, rear-, and all-wheel drive.
This sports car can go from 0 to 60 miles per hour in 4.9 seconds and can reach a top speed of 156 miles per hour. Amazingly, the i8 will be able to achieve nearly 105 miles per gallon in fuel efficiency, with the ability to travel 20 miles without using any gas.
Pop-up doors and wing-like rear spoilers will also be featured on the i8, much like the concept model. The BMW i8 is scheduled to be launched at the end of next year, likely making it a 2014 model.
BMW announced on Thursday that they will invest nearly $900 million over the next three years and create 300 new jobs in 2012 at its South Carolina Plant. The investment will allow the luxury auto maker to create 350,000 vehicles in the mid-term.
The announcement of the investment will allow for the expanded production of BMW X6, X5, and X3 SUVs. The all-new BMW X4 will also be produced at the Spartanburg, South Carolina plant.
The BMW X4 will be released in 2014 and is said to be a mix of the X3 and the sporty X6. The compact crossover will share powertrains with the X3. The X4 will also receive many fuel-efficient features such as stop-start systems, brake-energy recuperation, and enhanced aerodynamics.
In 2011, this plant produced over 270,000 vehicles for over 130 markets around the world. BMW invested $750 million into the plant between 2008 and 2010 to expand production of the popular BMW X3 compact SUV.
BMW has been developing the i3, which is an electric city car, and they have been previewing a new i3 app for smartphones. This new app will allow for greater levels of smartphone-car integration.
Among the features of the BMW i3 app will be charging status and range and the ability to program routes into the car. Drivers will also have access to a full and complete route planner which will allow for inclusion of walking and public transport times.
Also available with the i3 app is the ability to pre-set charging times. This allows owners to take advantage of the cheaper electricity rates at times that are not peak.
Many expect the app will be released on many smartphone platforms before the i3 itself, which is scheduled to be launched in 2013.
BMW has announced that BMW Online users in the US can now access Yelp in their vehicles. Customers can now search for local restaurants, parking garages, businesses, and more.
Customers can also see ratings for these businesses, along with hearing reviews read aloud through BMW’s text-to-speech feature.
Yelp is the first app that has been added to BMW Online that customers can access from their BMW vehicle. BMW Online is available to Convenience Plan subscribers on BMW Assist with on-board Navigation system on the following models:
It has been announced that BMW AG and Toyota Motor Corp. will form a partnership in which the two automakers will conduct battery research for next generation green cars. The two groups will also exchange technologies with each other.
BMW and Toyota will work to develop a more powerful lithium-ion battery. They will also work together to discuss possible environmental-technology projects.
Toyota will receive diesel engines from BMW as a part of this agreement. BMW diesel engines are highly regarded as leaders in the automotive industry and they will help fill a void for Toyota.
In return, BMW will receive access to Toyota’s hybrid engines, which are considered the best hybrid engines in the industry.
This agreement could transform the green car market in the coming years, making hybrids and diesels more efficient and desirable.